What is Robots.txt file, How to update robots.txt file created by Yoast SEO with new one?

User-agent: *

Disallow: /

User-agent: Googlebot-Image

Allow: /images/

This robots.txt file tells all search engine crawlers to not crawl any pages on the website. However, it allows Googlebot-Image to crawl the images directory.

Here is a breakdown of the directives in this robots.txt file:

• User-agent: This directive specifies which search engine crawler the directive applies to. In this case, the directive applies to all search engine crawlers, as the asterisk (*) is used as a wildcard.
• Disallow: This directive tells the search engine crawler not to crawl the specified path. In this case, the directive tells the crawler not to crawl any pages on the website.
• Allow: This directive tells the search engine crawler to crawl the specified path. In this case, the directive tells the crawler to crawl the images directory.

Here are some other directives that you can use in your robots.txt file:

• Host: This directive specifies which host the directive applies to.
• Crawl-delay: This directive specifies how long the search engine crawler should wait between requests to your website.
• Sitemap: This directive specifies the location of your website's sitemap.

For more information on robots.txt files, you can refer to the following resources:

• Robots Exclusion Standard: https://en.wikipedia.org/wiki/Robots_exclusion_standard
• Google Search Console Robots.txt documentation: https://developers.google.com/search/docs/crawling-indexing/robots/intro
• Moz Robots.txt documentation: https://moz.com/learn/seo/robotstxt

Here are the steps on how to cancel the robots.txt file created by Yoast SEO and create a new one:

1. Go to your WordPress dashboard and click on Yoast SEO > Tools > File editor.
2. In the File editor section, click on the Robots.txt tab.
3. Click on the Delete button to delete the existing robots.txt file.
4. Click on the Create new file button to create a new robots.txt file.
5. In the new robots.txt file, enter the directives that you want to use to control how search engines crawl your website.
6. Save the new robots.txt file.

Once you have created the new robots.txt file, you need to upload it to your website's server. You can do this by using a file transfer protocol (FTP) client or by using your web hosting provider's file manager.

Here are some additional things to keep in mind when creating a robots.txt file:

• The robots.txt file must be named robots.txt and it must be saved in the root directory of your website.
• The directives in the robots.txt file are case-sensitive.
• You can use the Allow and Disallow directives to control how search engines crawl your website.
• You can use the User-agent directive to specify which search engines the directives apply to.

I hope this helps! Let me know if you have any other questions.

What is a PBN?

 

PBN stands for Private Blog Network. It is a network of multiple websites that are owned and operated by a single person or organization, with the goal of manipulating search engine rankings to increase the visibility and authority of a specific website or group of websites.

PBNs are typically created by purchasing expired or deleted domains with existing backlinks and redirecting them to the primary website to pass on link juice and improve its search engine ranking. However, PBNs are considered a black hat SEO technique and can result in penalties from search engines if discovered. As such, it is not recommended to use PBNs as a part of your SEO strategy.

Is PBN good for SEO?

No, PBNs are not good for SEO in the long term. While they may provide short-term gains in search engine rankings, using a Private Blog Network (PBN) is considered a black hat SEO technique that violates Google's guidelines. If Google detects the use of PBNs, it can result in severe penalties, including a drop in rankings or even complete removal from the search index.

Instead of relying on PBNs, it is recommended to focus on creating high-quality content that provides value to your audience and attracts natural backlinks. Building relationships with other websites in your industry and earning backlinks through guest posting, content partnerships, and other legitimate means can also help improve your website's search engine rankings over time.

What is trust flow and citation flow in SEO?

In SEO, TF and CF refer to two different metrics used to evaluate the quality and authority of a website or webpage.

TF stands for "Trust Flow," which is a metric developed by Majestic SEO. It measures the quality of the links pointing to a website or webpage, taking into account the authority of the linking domains. The more high-quality and trustworthy links a website or webpage has pointing to it, the higher its Trust Flow score will be.

CF stands for "Citation Flow," which is another metric developed by Majestic SEO. It measures the quantity of the links pointing to a website or webpage, regardless of their quality or authority. The more links a website or webpage has pointing to it, the higher its Citation Flow score will be.

In general, a high TF and CF score indicates that a website or webpage is likely to be authoritative and trustworthy. However, it's important to note that these metrics are just one aspect of SEO, and should not be relied upon solely to evaluate the quality of a website or webpage. Other factors, such as content quality, user experience, and technical SEO, also play a critical role in SEO success.